King Mohammed VI Chairs in Rabat Launch Ceremony of New Renault Group’s Project ‘Renault Ecosystem’

Moroccan Sovereign King Mohammed VI, accompanied by Crown Prince Moulay El Hassan haved  chaired on Friday in Rabat, the launching ceremony of the new project by the Renault group in Morocco “Renault Ecosystem”, a project that will place the Kingdom’s car industry on the international scene.

During the ceremony, an institutional film was screened to show the progress witnessed in the national industrial sector over the past years thanks to the industrial acceleration plan dated April 2, 2014.

The new project consists of developing an international supply platform, noting that the said project has an additional turnover of 20 billion dirhams yearly, thus increasing threefold the amount of manufactured parts purchased by Renault on the Moroccan territory.

This ecosystem will treble the number of jobs created by Renault, generating 50,000 new permanent jobs,

On this occasion, the minister of industry, trade, investment and digital economy Moulay Hafid Elalamy gave a speech before the King in which he presented the broad lines of the said project which testifies to the trust Morocco enjoys internationally on the back of the country’s stability, attractiveness and good governance.

The minister underlines that the training of new executives will be provided by proven mechanisms in the automobile sector. And that the project will achieve a local integration of 65% and will reach the size needed by many components manufacturers to gain a foothold  in Morocco.

The minister announced also that  “We will start, today in Tangiers, with the convention of “Renault components manufacturers” bringing together over 600 people to make the project fully operational,”

Highlighting the positive impact of the industrial acceleration plan and the re-structuring of the industrial sector with effective and inclusive ecosystems, the official noted that Morocco succeeded, thanks to this industrial strategy, to integrate in a record time the in-group of 31 countries producing and exporting engines.

The automobile ecosystems will double, by the year 2020, the number of jobs to reach over 160,000, in addition, automobile exports will reach over 100 billion dirhams per year, he said.

For his part, Renault Chairman for Africa-Middle East-India Region Bernard Cambier said that, through the “Renault Ecosystem” project, the French group intends to boost its industrial and commercial presence in the Kingdom.

He underlined the untiring action by the Moroccan government, under the King’s leadership, to promote education and training notably in the automobile sector via the creation, for example, of institutes for training on automobile-related jobs.

“These assets place Morocco among countries that made progress in the field of industrial manufacturing quality. The quality of +Made in Morocco+ products is recognized by our group. One of the challenges facing the ecosystem is to continue progress in this area and ensure excellence,” he added.

Prospects of development are very important for all actors of Renault ecosystem as they rely on the Moroccan market’s dynamism and the growth of exports, in addition to the development of the Iberian base, he said.

He also mentioned other fields to promote the development of the Moroccan base as spare parts, toolmaking, engineering at competitive costs and supply of equipment.

On this occasion, the King Mohammed VI chaired the signing ceremony of three agreements related to the said project. The first agreement is a framework-agreement on the setting up of the Renault ecosystem; the second agreement, related to the industrial real estate; and the third agreement is related to the training of executives and vocational training in the automobile sector.

From his side the CEO of Renault-Nissan Group, Carlos Ghosn, on Friday hailed the constant support of King Mohammed VI to group projects in the Kingdom.

“I praise the constant support brought by HM King Mohammed VI to our group. Under His impulse, the government has always stood alongside our group and its partners to facilitate their implementation and to encourage their development”, Ghosn said in a video-testimony screened at the launch ceremony, held Friday under the chairmanship of King Mohammed VI, of the new project of the Renault group.

Ghosn called upon Renault partners to write, with the constant support of the King and His government, the next chapter in the industrial and commercial adventure of the group in the Kingdom under the sign of leadership, confidence and competitiveness.

The current challenge for the Renault group is building an ecosystem based on the effective contribution of all stakeholders, the CEO of Renault-Nissan said, noting that the conditions for the success of the “Renault ecosystem” are based on “continuing progress in quality made in recent years by our supplier partners, as well as improving their competitiveness”.

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